The math
What it costs to ignore.
What we cost.
Numbers below are illustrative ranges based on public regulatory text and standard EU agency rates. Not a quote.
Downside
The worst case is not a slap on the wrist.
The maximum fine for a cross border breach of consumer law in the EU must be at least 4 percent of the trader's annual turnover in the affected Member States, under the Modernisation Directive that backs the new green claims rules. For a domestic breach, fines are set by national law and routinely reach six figures.
Beyond the fine itself, the bigger cost is the response. A national authority opens a file. The file becomes public. The brand pulls or rewrites every claim across every channel under deadline. Marketplaces delist the worst offenders pending review. Press picks it up.
Math
On a 2 million euro brand.
Us
990 €. Once. Pilot Pack.
Concierge audit of every green claim on your homepage and top ten product pages. Each claim ranked one to five against the directive. Each red flag rewritten with a compliant alternative.
Delivered as a single PDF and a live dashboard. Two rounds of revisions included. Turnaround under five working days. No retainer. No subscription on the pilot.
Ratio
0.05 percent of revenue. 1.2 percent of the worst case.
On a 2 million euro brand. The math gets better as you scale up.
Honesty
What we will not promise.
We are not a law firm. We do not issue legal opinions. We will not guarantee that an authority will agree with our scoring. We will guarantee that our scoring is grounded in the directive text and current guidance from the European Commission and national authorities.
If you need a binding opinion you need a lawyer. We work upstream of that and most brands never need to escalate.